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  1. Home
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  7. Custom coolers

Custom coolers with your logo.

Soft coolers, tote coolers and backpack coolers from Stanley, TravisMathew and more.

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Stanley Julienne Max 30-Can Cooler
1% For The Planet
Min: 2

Stanley Julienne Max 30-Can Cooler

From $200.00
Stanley Julienne Midi 20-Can Cooler
1% For The Planet
Min: 3

Stanley Julienne Midi 20-Can Cooler

From $160.00
Stanley Julienne Mini 10-Can Cooler
1% For The Planet
Min: 3

Stanley Julienne Mini 10-Can Cooler

From $120.00
Stanley Madeline Mini 20-Can Cooler Backpack
1% For The Planet
Min: 3

Stanley Madeline Mini 20-Can Cooler Backpack

From $145.00
TravisMathew Chill’n 12-Can Cooler
Min: 24

TravisMathew Chill’n 12-Can Cooler

From $45.09
TravisMathew Cruise 24-Can Cooler
Min: 24

TravisMathew Cruise 24-Can Cooler

From $76.72

Custom coolers, in short

Merchwell prints and embroiders company logos on coolers from Stanley, TravisMathew and more, from $45.09 per piece, with production typically running two to three weeks after you approve the mockup. Most styles carry the mark on the front pocket or front panel, and capacity is quoted in cans so you can size it against the occasion.

Which one to order

Size by cans, not by liters. A ten to twelve can cooler is a lunch bag and a one person day out. Twenty to thirty cans is the tailgate and team event size, and it is heavy enough that you want a shoulder strap.

A backpack cooler is the one that gets used most, because it leaves both hands free and does not read as a cooler when it is empty.

This is a summer gift with a short window. Order it to land in May or early June, not in August when the season is already over.

How the logo goes on

A full color print on the front pocket is the standard, and the pocket is the right surface because it is flat, it faces out, and it stays clear of the insulated seams.

Embroidery is available where the fabric takes it and gives the more premium finish, at the cost of size: a large embroidered fill on an insulated panel will pucker.

Zips, straps and the insulated body rule out most of the bag. The usable area is the pocket or a front panel, and the mockup shows which applies.

Shop by brand

Custom Stanley
Custom TravisMathew

Common questions

What size cooler should I order?

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Ten to twelve cans for a lunch or personal cooler. Twenty to thirty for tailgates and team events, where a shoulder strap or backpack strap stops mattering as a nice extra and starts mattering a lot.

How much do custom coolers cost?

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Coolers here start at $45.09 per piece, which reflects that these are real insulated bags from recognised brands rather than promotional lunch sacks.

What is the minimum order for coolers?

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Low. Several styles here run in very small quantities, which makes a cooler practical as a client gift rather than only a bulk buy.

Can you embroider a cooler?

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On some styles, yes, and it looks better than print. Keep the mark small, because a heavy embroidered fill distorts an insulated panel.

How long do custom coolers take?

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Typically two to three weeks after you approve the mockup. Tell us your date and we will confirm within one business day.

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